Big Idea 3/6

A humanistic approach to product design, usability testing, and artifact development allows designers to explain and improve the rhetorical aspects of generative knowledge design. Although Internet users experience complex cultural, geographical, and spatial networked relationships, these experiences go unnoticed and misunderstood. As Drucker discusses in Graphesis, with a humanistic perspective, the designer can ask: “How can we create fragmented and correlated points of view that connect one mode of analysis and display to another in a way that makes their connections legible?” (189). [LW]